David Yarnton Discusses Nintendo UK Plans

By Jorge Ba-oh 31.10.2008

Nintendo looks to be having a strong Christmas this year, and UK's David Yarnton recently spoke of the company's plans.

What do you feel are the key first party products for Nintendo this Christmas period?
In terms of key new releases on DS we have Professor Layton and the Curious Village and on Wii, Wii Music and Animal Crossing: Let's Go To The City.
That's not to mention some of the 'evergreen' back catalogue of titles that we hope will continue to perform well for us this Christmas.

Titles include the Brain Training series, 42 All Time Classics, Mario Kart DS, New Super Mario Bros, Nintendogs and Cooking Guide, to name a few on DS. And Wii Fit, Mario Kart, Mario Galaxy, Smash Bros, Big Brain Academy and Wario Ware on Wii. Regardless of taste, gaming experience, gender or age, there really is something for everyone across both platforms this Christmas.

And which third party titles do you feel will perform strongly this year?
The opportunity for third parties on our platforms is huge this Christmas.
As shown and reported by MCV, Ubisoft's recent performance on DS sends a clear message that our platforms are for everyone, third party as well as first party.

Are you confident you'll have enough Wii, DS and Wii Fit stock to fulfil demand this Christmas?
We're doing all we can to ensure we get as much stock to as many stores and into the hands of as many people as possible this Christmas. Market expansion brings with it challenges and one of those is predicting the demand for products that are still showing growth in their third and fourth years.

  • Full interview with MCV.

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