In a recent interview with GameTrailer’s Geoff Keighley, US Nintendo President, Reggie Fils-Aime, spoke about various features of the 3DS as well as how the system fits into the videogame industry and who it appeals to.
During the interview, a question was brought up surrounding Apple's App Store and how their system offers many games at very cheap prices and would 3DS software really present good value compared to those games? For an example Geoff asked, would Steel Diver really support a $35 - $45 price tag? “Absolutely” said Reggie. Which then lead him onto discussing how these cheap and “candidly disposable” games are threatening the industry.
I actually think that one of the biggest risks today in our industry are these inexpensive games that are candidly disposable from a consumer standpoint.
He was then asked whether he thought Angry Birds was “disposable” and followed up by saying that was one the few of the many games available that was an exception and claimed that it was a great piece of experience. Overall though Reggie feels these games create a mentality for the consumer that software should come at cheap prices.
Angry Birds is a great piece of experience but that is one compared to thousands of other pieces of content that for one or two dollars I think actually create a mentality for the consumer that a piece of gaming content should only be two dollars.
Rounding up on the subject, Reggie jokingly said that he thinks some of those games are actually overpriced at one or two dollars, but that was a different story.
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