Amongst all the games shown during Nintendo's North American presentation today, the company revealed a new TV service.
In a bid to continue a shift towards digital entertainment, Nintendo confirmed a service that combines various providers into a nifty television app christened TVii.
Players will be able to scroll through programme listings, view tailored-made suggestions and see what other folk are into - which could lead to some interesting revelations, ooh-er! For certain live shows and sporting events, Wii U users will be able to post commentary, engage with fellow viewers and look up detailed stats in a single unified interface.
The service and functionality will be free, but it will likely depend on the individual providers for certain features, which currently are Netflix, Hulu, and Amazon.
Currently a US-only feature, it's likely that similar, localised services will eventually become available in other regions.