Mario Party 10 Continues to be Nintendo's Saviour in the UK

By Jacqueline Huang 03.04.2015 4

Mario Party 10 Continues to be Nintendo

The latest UK gaming charts have been revealed, showing Nintendo's only real shining light at the moment is still Mario Party 10 on Wii U. The House of Mario is struggling in the face of competition from Sony's PlayStation 4 and Microsoft's Xbox One in the UK at the moment, with its competitors dominating the latest Top 40 chart, as provided by Chart Track UK.

New release, Bloodborne on PS4, storms straight to No.1, pushing down Electronic Arts' Battlefield: Hardline down from the top spot, whilst Take 2's Borderlands: The Handsome Collection enters at No.4 and No.5 on PlayStation 4 and Xbox One, respectively. Meanwhile, Nintendo's first entry - Mario Party 10 - languishes at No.10, dropping six places since last week. However, it does successfully outshine Battlefield: Hardline on Xbox 360.

Looking into the rest of Top 10 games this week, The Order: 1886 on PS4 jumps from No.17 to No.8, making the second biggest proliferation among all of its competitors listed on Top 40 chart. Final Fantasy Type-0 HD on Xbox One, which was at No.10 last week, has dramatically dropped down to second from bottom. Where do you think it will stand next week?

If you are looking for Final Fantasy Type-0 HD on PS4, which was at No.3 last week, then you might need scroll down to the middle of the chart as it is now standing at No.18 this week. Regarding FIFA 15, three of the formats it's currently on - PS4, Xbox One, and Xbox 360 - have magnificently secured their positions at Top 20 this week. However, the most significant progress of the week should definitely be attributed to The Last of Us: Remastered from Sony on PlayStation 4, which has rocketed from the No.37 position back up to No.24. Is it going to continue this trend next week?

Nintendo's 3DS duo of The Legend of Zelda: Majora's Mask 3D and Tomodachi Life are now placed at No.30 and No.37, respectively, having both seen a downwards slide over last week's positions. Considering the same situation befell Mario Party 10 on Wii U, what do you think Nintendo should do to revitalise its fortunes in the UK market?

Box art for Mario Party 10
Developer

Nintendo

Publisher

Nintendo

Genre

Party

Players

5

C3 Score

Rated $score out of 10  8/10

Reader Score

Rated $score out of 10  9/10 (1 Votes)

European release date Out now   North America release date Out now   Japan release date Out now   Australian release date Out now    Also on Also on Nintendo eShop

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I think a lot of this comes down to poor advertising - still - and until Nintendo UK ups its game on this front, of course everything is going to keep sliding down regularly. Microsoft has shown what can be achieved with the Xbox One, so Nintendo should follow suit. Sony had the market almost wrapped up immediately with PS4, but XB1 has gradually clawed its way back from the edge thanks to constant promotion.

Adam Riley [ Director :: Cubed3 ]

UNITE714: Weekly Prayers | Bible Verses

It's crazy how many people still don't even know that the WiiU exists. The adverts are too similar to Wii adverts. They need a strong campaign with something unique that will stick in peoples heads like the meerkats or Go Compare. 

Exactly. I actually did sell one person on Wii U a few weeks ago. She wanted to get her son a PS4, but he's 7 and loved playing Wii. When I told her about Wii U, though, she had no idea what it was. Is that like a new controller? Maybe like Skylanders? Totally clueless. But she definitely knew what the PS4 was.

Nintendo has lost touch with the non-gaming / casual market, and still isn't doing enough to capture that so-called 'hardcore' group. So where does it stand? Between a rock and a hard place, methinks.

Adam Riley [ Director :: Cubed3 ]

UNITE714: Weekly Prayers | Bible Verses

That's very true. There are some great games - exclusives as well - that could definitely sell the system. However, it's almost like the team
here in the UK really dropped the ball. Part of the problem is that the team that helped push the Wii U and DS isn't there any more. It's a new group a N UK...and it tells. A change in attitude and a lack of direction.

Adam Riley [ Director :: Cubed3 ]

UNITE714: Weekly Prayers | Bible Verses

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