At their pre-E3 conference, Nintendo announced a new feature on Wii integral to their new strategy - WiiConnect24. The idea is that the system will stay connected online 24 hours a day, 7 days a week, even after the system is shut down.
Upon shutting off Wii, it will switch into a low power consumption mode, while remaining online. While it is in this state, new content can be beamed to your system while you are away or sleep, or other players can leave you messages. An example of its use was cited in reference to Animal Crossing - a player from another town might come over and leave you a gift as you are away without you even being about.
Somewhat disconcertingly, Nintendo President Satoru Iwata named Wii as "the system that never sleeps". Nintendo are hoping to keep the console 'fresh' by ensuring it is different everyday, to make people keep wanting to come back for more to see what has gone on while they've not been around. "What we are aiming for is a system that is new every day," Iwata said.
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