Industry News | EA Gets Labelled

By Jorge Ba-oh 19.06.2007 7

Quick News: Major gaming publisher Electronic Arts announced earlier today a reorganisation that aims to separate the company into four distinct labels: EA Sports, EA Games, EA Casual Entertainment and The Sims, each with different presidents, teams and resources.

  • For more information, head on over to Next-Gen.biz.

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    tiamat1990 is offline. tiamat1990 19.06.2007#1

    The Sims is a whole department...that doesn't sounds good. I can already see the influx of Sims 2 spin-offs.

     
    tismatron is offline. tismatron 19.06.2007#2

    not long till sims 3 imo,id give it max two years

     
    Martin_ is offline. Martin_ 19.06.2007#3

    jb said:
    Major gaming publisher Electronic Arts announced earlier today a reorganisation that aims to separate the company into four distinct labels EA Sports, EA Games, EA Casual Entertainment and The Sims, each with different presidents, teams and resources.

    That's where EA's Wii games will be coming from, no doubt. As for the seperation into smaller, separate divisions; is that possibly something to do with preventing them from being seen as a 'monopoly'? Meh, hopefully means they can concentrate on each area more effectively. Still, a whole division being devoted to churning out 'casual' shite doesn't sit well with me at all.

    This is clearly indicative of the industry being overly bloated. I smell another crash in the video game market, not unlike what happened in the early 80s.

     
    tiamat1990 is offline. tiamat1990 19.06.2007#4

    Oni-Ninja said:
    jb said:Major gaming publisher Electronic Arts announced earlier today a reorganisation that aims to separate the company into four distinct labels EA Sports, EA Games, EA Casual Entertainment and The Sims, each with different presidents, teams and resources.
    Thats where EAs Wii games will be coming from, no doubt. As for the seperation into smaller, separate divisions; is that possibly something to do with preventing them from being seen as a monopoly? Meh, hopefully means they can concentrate on each area more effectively. Still, a whole division being devoted to churning out casual shite doesnt sit well with me at all.This is clearly indicative of the industry being overly bloated. I smell another crash in the video game market, not unlike what happened in the early 80s.

    The scary thing is...it's not hard to imagine that to happen.

     
    beamrider2600 is offline. beamrider2600 19.06.2007#5

    Since I haven't bought a game from EA for about 4 years this doesn't bother me much. EA have a 'monopoly' on crap games, which if anything makes things easier - you can see an EA label on a game and know to ignore it, simple as that.

     
    Martin_ is offline. Martin_ 19.06.2007#6

    Ha yeah. They don't do themselves any favors by making there label take up half the box, so it's easy to spot them.

     
    the boy who likes to is offline. the boy who likes to 19.06.2007#7

    "EA Casual Entertainment. It's in the game," won't sound anywhere near as catchy as "EA Sports. It's in the game," when loading up a new game.

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