Ubisoft's DS training game, MindQuiz, has been pulled from the market due to an offensive word that's used when players don't do well in certain sections.
According to The BBC News report, players are labeled in a potentially offensive way with poor performance. Ubisoft apologised to "anyone who was offended by the game" and said it will withdraw it.
"As soon as we were made aware of the issue we stopped distribution of the product and are now working with retailers to pull the game off the market. The game was developed in Japan, and we unfortunately did not pick up on the offending word in our quality assurance. We are currently working with the developer to find a way to rectify the issue," a spokesperson told the BBC.
Thanks to Grumbler for the tip. Be sure to stick around for further updates...