Microsoft to Borrow Nintendo Marketing Ideas?
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A pair of photos from Nintendo and Microsoft's meeting rooms during GDC have brought up some interesting marketing comparisons..

The above photo depicts both companies' respective rooms during the developers' conference earlier this year, the first showing Nintendo's marketing-style for the DS, and the latter revealing a similar theme for Microsoft's Xbox promotion - i.e. happy ladies and gents in a living room pointing their peripherals to lure punters into joining in their button bashing/remote-thrusting sessions.
Thanks to Wired Blog.

The above photo depicts both companies' respective rooms during the developers' conference earlier this year, the first showing Nintendo's marketing-style for the DS, and the latter revealing a similar theme for Microsoft's Xbox promotion - i.e. happy ladies and gents in a living room pointing their peripherals to lure punters into joining in their button bashing/remote-thrusting sessions.
Thanks to Wired Blog.
Please post your comments below.
CommentsPost a Comment
1
Yo'ster Reply Quote #1
In my opinion, it actually looks like Microsoft did the better job. It might just be the lighting, but that still can make all the difference. Their pictures are much more colorful and lively.
However, I don't know if this marketing style will appeal to their most common audience. Nintendo knows it works for them. This seems to be Microsoft's safe way of seeing if it works for them.
However, I don't know if this marketing style will appeal to their most common audience. Nintendo knows it works for them. This seems to be Microsoft's safe way of seeing if it works for them.
zcollvee Reply Quote #3
When I looked at the bottom one i tought they were waving wiimotes and nunchuks.
I personally like the XBOX ones..
I personally like the XBOX ones..
Fatman Reply Quote #5
Not Microsoft too...it's bad enough Sony can't come up with an orginal idea anymore.
Simple N Clean Reply Quote #8
Wow I thought those people were playing the Wii...
tiamat1990 Reply Quote #9
Since when was using "happy ladies and gents in a living room" Nintendo's idea?
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08.03.2008
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