There is a market for these $2 (�£2) games. I see both women and men on the tube all the time on their BB's, HTC's and Iphone playing these cheap games. The gameplay looks at times repetitive and limited but provides the pick up and then forget template perfect for tube rides.
I stopped playing FF3 on the DS for a few months and really struggled to know where I was going when I came back to it.
I agree with him that people who dont takes games seriously as a hobbie will build a mentality that games should be really cheap.
What I could never grasp is why/how a gamer who would buy a DS or PSP would prefer to play these cheap games instead. How is this model impacting these companies.